Netflix has had its share of successes, but its new animated movie, KPop Demon Hunters, is something different. Released June 20, 2025, the film follows Huntr/x, a K-pop girl group that battles demons during downtime when they aren’t performing on stage. The premise may sound over the top—glitzy pop idols fighting supernatural creatures—but the mix of action, music and fantasy makes it magical.
Since its debut, the film has gone nuclear. It became Netflix’s most-watched movie of all time within weeks, drawing more than 236 million views worldwide. That’s more than some Marvel movies earn at the box office. When Netflix gave it a limited theatrical run in August, expectations were low, but it stunned everyone by bringing in nearly $20 million in a single weekend. This wasn’t a passing internet fad—it became an international phenomenon.
Music fueled much of that success. The soundtrack, with tracks including “Golden” and “Soda Pop,” has dominated Billboard charts. “Golden” hit No. 1 on both the Hot 100 and Global charts, while the full soundtrack debuted at No. 2 on the Billboard 200. For the first time, a movie soundtrack placed four songs simultaneously in the Hot 100’s Top 10. That’s not just a movie performing well—it’s a takeover.
What truly sets KPop Demon Hunters apart is its message. The heroine, Rumi, wrestles with being half-demon and losing her voice and standing within the group. The fantasy setup highlights very real struggles with identity, shame and acceptance. That emotional core is what resonates so strongly with fans of all ages.
In an era dominated by remakes and sequels, KPop Demon Hunters is proof that originality wins. It’s vibrant, daring and unforgettable—and a reminder that sometimes the most out-of-this-world ideas are the ones that capture our hearts.
So if you haven’t seen it yet, what are you waiting for—demons to come knocking at your door?